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The project was run in conjunction with GlaxoSmithKline, Packaging Innovation, and Captain Crikey. The project produced many products with commercial potential that were subsequently purchased by GlaxoSmithKline for future development. Those projects cannot be shown here for legal reasons. |
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kiss A refreshing Lip Bar that is designed to be licked off. Borrows visual metaphors from the cosmetic industry to market this oral healthcare product at young image conscious women. |
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Macleans Mini Mouthwash Mouthwash products tend to be simply packaged in LARGE plastic bottles with screw lids that also serve as a dispensing cup.Mini Mouthwash are liquid pouches with premeasured amount of mouthwash. It is a fast and effective solution, small, easy to carry and conceal, simple to use, creates no mess. |
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Dental Kit A dental kit containing a family of products for the perfect oral healthcare. Ideally, a service provided by individual travelling companies as a branded product that could turn into a desirable object for the consumers. In general a product communicating service, comfort and privacy! |
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Free Toothbrush Analysis of a three markets that formed a whole: people from developing countries that cannot afford buying oral healthcare products, a company that would benefit in producing cheap toothbrushes by increasing the public's perception of them being a corporation with social concerns and the government of the country that could reduce expenses by applying preventive treatments instead of restorative. The designed toothbrush self-contains several bristles in its handle increasing the products life and making packaging unnecessary. |
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Personal toothpaste pump Push the button at the blue arms lifts up the toothbrush , the pump gives you the right amount of toothpaste and a toothbrush ready to use. There is toothpaste in the tube for 3 months of use if you brush times a day which makes shure your teeth get a fresh toothbrush after 3 months as recommended by dentists. |
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bone dry bone dry is a reaction to the carrying out of unnecessary animal testing by pharmaceutical companies. the result is a product which forces the human owner to be tested on before the product can be given to the pet. a dissolvable oral hygiene cap is lubricated by the owner becoming tacky enough to stick to the textured tip of a rubber toy. |
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This is designed for people staying in a tent at a campsite. The upper part of the case is a refillable toothpaste case. There is a rolled toothbrush (30x35mm) inside the bottom part, which is strong enough to brush their teeth by folding it in a triangle structure. |
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After Coffee Collection After coffee gum with natural root extract is a range of flavoured chewing gum in a crunchy coffee bean flavoured shell. The sensual adult flavours are designed to complement the coffee drinking experience, cleaning teeth and refreshing the palette in a way that is both convenient and enjoyable.the product range is a series of dispensers. |
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Paranoia Floss A 40-pages A3 hand made booklet "w h a t t h e h e l l ?!" The first part of the book deals with a general tendency in our society towards paranoia, and it then concludes with 2 concept products (Floss) aimed at the (health) paranoid market. It also includes research conducted with specialists in the field (dentists and psychologists) and the usual undercover on-line dodginess. |
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Luxury Mint While the market of the oral hygiene seems to be saturate, the cosmetic market notes an increase growth. This project marry hygiene and beauty. The mint are in separate compartments, which gives the impression of something very precious. Clarins is the No 1 in luxury beauty products in Europe. |
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A 2 in 1 combination toothbrush for those who hate flossing. |
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WOMAN's refreshing mouth gel : contains hormone & Xylitol each CAPSULE have two different GEL to satisfy women's essential need for good oral health. gum disease is a bacterial infection, one half of CAPSULE contains anti-bacterial agent inside the gel with Xylitol and the other half have hormone to balance female's hormone level. |